SEMINARS AND WORKSHOPS

Guest Lecture Series-IIM-B Expert Talk

Title: Role of Marketing in Higher Education
Department: Department of Management Studies
Date: 29th August 2023
Time: 11.00- 1.00 pm , Falconry Seminar Hall
Speaker Name: Mr. BalaKrishna, , Head Marketing (Degree Granting Programme) at IIM-B

Department of Management Studies had organized an Expert Talk for MBA-II SEM students by Mr. Balakrishna, IIM, Bangalore on 29th August 2023. Resource person briefed on various aspects of competitive strategy, sustainability, redundancy of the products, uniqueness, imitation and how one should be adaptable to the situations.